Colombian university journalism as a virtual stage for transitions toward acts of memory and peace

This article is concerned with narrating the research-creation experience that emerged from CAPAZ project (Analytical Center for University Productions in Framework of Conflict). It aims to account emergence transmedia web platform “RUTAS: Peace Stories Colombia,” based on analysis media representations produced by national opinion sector university journalism are peace narratives 2000 2021. A mixed methodological approach and an experimental scheme Big Data techniques derived automated lexicometric led implementation a strategy creating pedagogical categorized results obtained. Thus, RUTAS was born as exercise involving deployment knowledge creative skills around notions design possibility hypermediality scenario digital interactive stories, housed virtual, cultural, open platforms would give rise multiple appropriations field communication education.